Today with almost a 100% higher lead-to-close rate than outbound marketing, social media in fact is an important factor for both B2B and B2C marketers and that 84% of B2B marketers use social media as a marketing tool to promote brand and grow business.
At this point in time, if you miss an active social media presence, its kind of missing on potent impactful presence in the business circle having a competitive marketplace.
It doesn’t matter if you run a small local shop or a big national company. Social media is an essential piece of your business marketing strategy.
Social platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than three billion people around the world using social media every month, it’s no passing trend.
No, the social media wave isn’t ending anytime soon. And your business should take advantage of it if you want it to survive.
With such amazing growth, every business today needs to leverage proper social media channels in the best possible way. Not because it’s the “in thing”, and not because it sounds simple, but because their target audience is hanging around the popular social networks. And they’re engaging with their favorite brands and connecting with them on different levels.